How to Start a Bounce House & Inflatable Business in 2025!

If you're looking to get into the event rentals business, no business is more fun than bounce houses and inflatable attractions. You have the opportunity to bring joy to countless children and adults by making each party complete with the perfect bounce house, inflatable venue, pop-up games, or inflatable obstacle courses. As a bounce house & inflatables business owner, you can make birthday party dreams come true and help the community throw unforgettable festivals by filling Central Park with inflatable features - and everything in between.

But how do you start a bounce house and inflatable business in 2025? We'll happily walk you through the steps.

 

Market Research

Start by researching your local market in terms of bounce house receptivity. Analyze the demand for bounce houses and inflatables. Identify your target audience, which includes children and parents, youth organizations, local festival planning, and community centers.

Identify your competition and determine how much supply is currently trying to meet local demand. Then, explore how trends and seasonal factors might affect your bounce house rental business.

 

Business Plan Development

Once you have done the research, put together a business plan. Determine your ideal business model for renting inflatables. Outline your plans, then set goals and objectives to help you identify success as you achieve it.

With your business plan in place, take time to calculate your financial forecasting and determine your startup budget.

 

Legal Requirements

Register your business in the state where you will be operating. In registering, you will also get to choose your business structure such as a corporation vs an LLC. Research and acquire the right permits and licenses needed to operate a business, an event rentals business, and an inflatable attractions business so that you're ready to start operations in full compliance with local laws.

Then, investigate safety regulations and what you will need to secure the right amount of insurance.

 

Equipment and Inventory

With your business registered and your business plan prepared, you're ready to start purchasing inventory. Select and purchase a supply of bounce houses and inflatable attractions designed to meet local demand.

As you acquire assets, make sure to build an asset management plan that includes regular maintenance and safety checks. You will also need to prepare a space for storage, a storage routine for putting away inflatables, and a plan for transportation logistics when delivering your rented attractions. 

 

Marketing Strategy

With your business ready to launch, it will be time for marketing. Start with website design and social media to grow your online presence. This will introduce brand awareness to your community, who will realize there's a new brand for inflatable event rentals in town.

Make use of local advertising opportunities and business partnerships. Referrals through business partnerships are particularly valuable and could become annual clients. 

Then, develop your strategy to attract and retain customers. This could include tactics like a loyalty rewards program, annual event planning services, and more.

 

Customer Engagement

Customer service is essential as you build a reputation for your bounce house and inflatable business. After all, you're in the business of creating joy and magic for local events. Go the extra mile to delight clients and help make their events a success. Then, introduce a referral program to help grow your client base through clients who have loved your work.

As you grow, be sure to both request and actively respond to customer feedback to reveal where your business has room for improvement.

 

Launching Your Business

With everything ready, plan your grand opening or promotional campaign. Establish a pricing structure and packages to introduce the community to your delightful bounce house and inflatable business. This is also your chance to show off your understanding of booking and managing events, with inflatable structures your audience will love.

 

Shop at Big & Bright Inflatables

Starting a bounce house and inflatable business in 2025 is a great way to become a business owner and bring joy to the community. You can find the inflatable inventory you need at Big & Bright Inflatables.

 

 

Image credit: Mirror-images / Shutterstock